Call of Duty Publisher Activision’s Shares Fall on Destiny Departure

Activision Blizzard shares dropped nearly 10% on Friday after the leading video game publisher announced a split with “Destiny” creator Bungie. The “Call of Duty” and “World of Warcraft” publisher has handed back publishing rights for first-person shooter game “Destiny” to Bungie. The split has been filed with the Securities and Exchange Commission. Bungie will now hold and develop the Destiny franchise, and Activision will not benefit from the popular title in 2019. “Destiny 2: Forsaken” failed to meet sales expectations for Activision but investors may still be concerned about the loss of revenue from the game. Struggling Performance and Increased Competition Activision Blizzard Share Price Over the Last Year | Source: Trading View Activision’s stock struggled in 2018 after previous highs. It faces competition in the growing videogame market from 2018’s resounding success “Fortnite” from Epic Games. Activision also lost its chief financial officer Spencer Neumann to Netflix early…

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